team cookit
For starters, we love what we do. We love strategizing with our creators, helping them achieve their creative and financial goals. We love brainstorming with our brand clients, helping them craft campaign concepts that align with their goals. And we love bringing our creators and brands together to make some marketing magic.Β
We know that the secret to success in this business lies in the hands of expert creators who inspire, educate and entertain an audience loyal to them and their content. At CookIt, that expertise always leads the conversation between influencer and brand. Both are invited to our virtual table where they have the opportunity to talk, share goals and create a true partnership.
We are a boutique talent management agency representing a growing number of the top food creators in the business.
NEW BUSINESS DEVELOPMENT & PARTNERSHIP MANAGEMENT
MEDIA KITS AND CONTRACT NEGOTIATION
ADMIN SUPPORT, INCLUDING INVOICING AND TIMELY PAYMENTS
EDUCATION AND GROWTH STRATEGY
We are storytellers and strategy pros, the team you need to manage your influencer plan and deliver (exceed!) the results you want to see.
PARTNERSHIP STRATEGY AND CAMPAIGN CONCEPTION
TALENT CASTING AND RECOMMENDATIONS
CREATIVE BRIEFS AND LICENSING
CONTRACTING AND CUSTOM REPORTING
KIND WORDS
Alyssa Werner, Brand Partnerships & Influencer Managaement
Say hello to Sheila of @shewillevolve, who recently joined the CookIt roster! π
Sheila is a Latina creator and mom who serves up bold, crave-worthy recipes that make people stop scrolling, start saving, and head straight to the kitchen - with an EGR of 10.3% on Instagram and 6.3% on TikTok to prove it. Her concepts are anything but ordinary, including a viral hashbrown series that showcases her out-of-the-box creativity. From comfort food twists to clever family-friendly meals, she knows how to turn everyday ingredients into high-performing content with strong ASMR and audience engagement. That same magic carries into her brand work - Sheila loves partnering with brands to create thumb-stopping campaigns that seamlessly spotlight products in fresh, authentic, and delicious ways audiences genuinely want to recreate.
One of our favorite parts of this job? The team behind it. π When @molls.benton was in NYC, of course we turned it into a mini food crawl with the team there - because if thereβs one thing this team agrees on, itβs that the best conversations happen over a good meal. Here are the stops we hit:
1οΈβ£ Mei Lai Wah
2οΈβ£ Toniiβs Fresh Rice Noodle
3οΈβ£ Nom Wah Tea Parlor
Where should the CookIt team hit up next time weβre all in NYC? π
Sharing some recent brand partnerships that the talent on our roster have been killing it with - proof of what happens when creators know exactly who they are and brands know exactly who to trust! π
Swipe for the recipes that are perfect to enjoy as we soak up whatβs left of summer β‘οΈ
π @melissajorealrecipes x @omahasteaks: burger flight featuring the Burger Perfection Flight
π @erinliveswhole x @goultima: lemonade tea refresher hydration drinks
π¦ @imashleybreannn x @betterthanbouillon: cowboy butter grilled shrimp featuring the Roasted Garlic Base
π₯ @allthehealthythings x @thespicehouse: Loaded Bread Dipping Oil featuring the Tuscan Harvest spice blend
π @halezgarciaathome x @landolakesktchn: Buttery Crumble Baked Peaches
Say hello to Alexi of @eatwell.withlex, who recently joined the CookIt roster! π
As a DC-based mom of two, Alexi knows firsthand how overwhelming feeding kids can feel - so she created a space to help, sharing baby, toddler, and family meals her kids actually eat. What sets her apart is that she goes beyond the recipe to tackle real everyday struggles like picky eating and decision fatigue, giving busy parents approachable, stress-free solutions they can feel confident about.
Last week, our LA-based team member @molls.benton made her way to NYC! π A working session with @ronninicole at @withjulyhq, time with fellow talent managers from other agencies, and of course, plenty of scoping out the food scene.
Some of our best work happens exactly like this, in person, across time zones, learning from the wider industry around us.
This is what CookIt culture looks like: a team that shows up for each other, wherever we are. π
Β© 2026 CookIt Media, LLC | All Rights Reserved. | Branding & Website Design by The La.Rue Creative Studio. |Β Privacy Policy | Terms & Conditions
